The Client

Gateway to Training is a rural training institute that aims to transform lives and support businesses by removing the barrier to quality training in regional communities. 

As a community-based not-for-profit organisation, they are continually looking for ways to enhance employment skills and build the capacity of the rural and regional communities they serve.

GTT holds a special place in Nicci’s heart. Nearly 20 years ago, Nicci started working with GTT just as construction began. They were her first client and it’s wonderful to be back helping them again with their marketing and communication. 

The Problem

Gateway To Training had three main goals in mind when they came to Simply Standout Marketing. To increase the number and quality of prospective clients, to improve the quality of job applicants, and to raise their profile in the regional communities they serve.

They wanted to revise their brand messaging in order to communicate who they are, what they do, their value and their differentiation. They also wanted to expand their public awareness in order to increase revenue and impact.

The Solution

  • Brand Messaging 
  • Marketing Strategy 
  • Copywriting 
  • Website Development (launch early 2023)
  • Email Marketing (including automation)
  • Program and Course Brochures
  • Social Media Strategy

The Results

Brand Messaging:
Your pathway to greater opportunities
Unlock a world of opportunity at Gateway To Training, where we transform lives and support businesses by removing the barriers to access quality training in regional communities. 

Website and Brochures coming soon.